When you operate a business, engaged in the selling of SoyLuscious® Soy Candles and other quality products, you tend to manage employees in a broad age range. That’s great because you have employees who can identify with the different age groups of your clientele. Today, however, I want to talk about one extreme of that age spectrum from where you can draw your personnel needs.

That spectrum is the group of people we classify as novice younger employees. They are those who are just entering the work force and are taking on their first job. While they may have had the proverbial lemonade stands, and paper routes as youngsters where they learned some business basics, now they are graduating to more structured and formal business entities. These younger employees are new to the business world in general and your business world in particular. They have a lot to offer you and it is well worth your while to tap into the three major things they will provide your business.

The first thing a novice younger employee offers your business is youthful exuberance. Most young people who take on their first job come with a natural desire to learn. They are usually very excited about their first position and bring to it energy and vitality that is all part of their persona as vibrant teenagers. Without even knowing they are doing so, they spread their own special brand of optimism and enthusiasm to fellow employees, your customers, and to you. They are like a breath of fresh idealistic air to your enterprise and well worth having on your team. They may promote your Candles of Eden, and other top-notch lines you sell, with a passion and desire you forgot was possible. They may reawaken in you and employees that are more senior an excitement for your business that maybe has waned a little in the daily grind of operating a hectic retail or spa business.

The second thing that a novice younger employees offer your business is no preconceived ideas and ways of doing things. They are normally teachable. They are not set in their ways when it comes to business activities because they have no ways under their belt to be set in. They start their work careers with a clean slate and are usually eager to begin learning processes, policies, and new ideas to help them develop in their new roles. They offer you an open mind and no resistance to methods you see as important to your business operation.

You can use these young employees as a structure upon which to build your business model because they are ready, willing, and hopefully able to perform their tasks according to your specific directions. Because they are new to the ways of the modern business world, they want you to supply them with the training, mentoring, and guidance they need to be productive employees. They are looking to build skills, and their resume qualifications, as well as earn money with their first job. They are like sponges waiting for you to soak them with the waters of knowledge you have to give them. If you impart to them a certain method for selling Candles of Eden wickless alternatives and the like, they will tend to listen to, and practice what you are telling them. They know of no other way to do what you want them to do and therefore will typically embrace your suggestions wholeheartedly. That’s a prime reason why you should give novice younger employees a chance in your organization.

The third thing a novice younger employee offers your business is knowledge of their market segment. While we all know something about something, we don’t know everything about everything. We hope we are ‘hip’ to what a particular youthful niche finds relevant, timely, and useful. Many times, we are, but just as many times, we probably are not. We do not think like teenagers or expose ourselves to their culture, ideas, stimuli, and trends day in, and day out as they do. Your younger novice employees can tell you what’s hot and what’s not within their niche market. They can tell you what is the next ‘great thing or idea’ on the horizon that everyone’s talking about and anticipating. With this knowledge, you can plan promotional campaigns for SoyLuscious® Soy Candles and Accessories, and other products, that speak to this niche market in their language. You can tie in your soy candle advertising and promotions to a musical or sports event that’s on their minds for the coming weeks or months. That’s why younger employees are a spark you need in your organization.

Take a chance on novice younger employees who can add a new dimension to your retail or spa business. Let them give you their unique perspective on your Candles of Eden and other product lines you sell. Let them grow with you creatively as you instill in them your love for your business.  Who knows, those novice younger employees may one day be those experienced senior employees who have watched your business grow with you, because of yours, and theirs combined efforts.